Marketing Measures

Vertec is a comprehensive tool for the preparation, organisation and evaluation of common marketing measures such as campaigns and events. Vertec also supports you in the planning and execution of efficient letter and mailing campaigns. Various additional features such as participant lists and printing of name tags complete the function.

• Plan and organise your events faster and more structured
• Use a rich customer history
• Perform evaluations and success checks
• Segmentation of customer contacts and email campaigns
• Invitations, greeting cards and Christmas cards

Segmentation of customer contacts and email campaigns

In Vertec, you can provide contacts with keywords of your choice. This allows you to differentiate between different contact groups such as customers, leads or suppliers. You can also sort your contacts by industry, potential interest, size or postal code. This forms the basis for target group-oriented campaign management, which can be conveniently implemented e.g. via Mailchimp can be addressed.

Invitations, greeting cards and Christmas cards

Thanks to the integrated mail merge function, you can transfer your contact group from Vertec to MS Word for example.

Plan, organize and invoice your events faster

Unstructured Excel lists for events are a thing of the past. Generate attendee lists or print name badges with Vertec’s support. Show the list of all commitments and cancellations easily. For organizing paid seminars or workshops, Vertec’s event planning is directly with the Invoicing linked. This way you can conveniently invoice the seminar fees.

Use a rich customer history

Do you regularly host events with the same contacts, or do you have a recurring event every year? Vertec allows you to show the exact history of event attendance and missed events for each contact. Create tailor-made follow-up emails, reminders or campaigns.

Perform evaluations and success checks

Events are expensive and usually require more resources than you can see at first glance. After the event, you can compare all expenses and expenses with the actual added value of the event and have insights into the profitability of your event within a very short period of time. Cost and performance accounting .