Publix AG

Advertising, design and PR agency

«I have never heard at Vertec that anything goes wrong. The Vertec employees always find a solution.»

Yvonne Obrecht, Managing Director Publix AG

Company

Field of activity: Consulting, conception, creation and realisation of advertising and PR
Owner: Yvonne Obrecht-Ulli, federal certified PR consultant; Fredy Obrecht, federal certified advertising manager
Founded: 1988
Location: Lyss (BE)

Challenges

  • User-friendly time recording
  • Evaluation of the contribution margin for customer projects
  • Simple and up-to-up to date overview of personal services

Benefits

  • Complete entering of all chargeable services
  • Internal hours, not directly billable, are also entered and evaluated
  • Traceable and transparent overview of services for customers

Vertec Services & CRM incl. all apps,
Budget & Phases, Business Intelligence

1-20 Vertec User

Service entry with vertec: simple charging for all customers

The advertising, design and PR agency Publix works for a wide variety of customers and projects. With Vertec, says Yvonne Obrecht, you always know about the productivity of the individual projects transparently and informatively.

«Vertec also greatly simplifies vacation and overtime control.»

Yvonne Obrecht, Managing Director Publix

a communications agency is not a law firm. This was the experience of Yvonne Obrecht, managing director of Publix, when she was looking for a suitable performance software for her agency. Originally, Obrecht entered the hours of her employees in Excel spreadsheets. However, this solution was “very laborious” and “never accurate,” says Obrecht. “Furthermore, I could not properly evaluate the data and assess the productivity of the individual projects” – a significant disadvantage, because productivity, according to Obrecht, is the heart of a company. Publix initially introduced a performance software designed for law firms, but Obrecht soon realized that the software was not tailored to their needs.

«At vertec, i have never heard of anything going wrong. the vertec employees always find a solution.»

Yvonne Obrecht, Managing Director Publix

While looking for an alternative, the managing director came across Vertec via the Internet – and immediately felt at home. She decided to use Vertec in her company. The subsequent installation and implementation by a Vertec specialist in the workplace went smoothly, and Obrecht had only good experiences with Vertec’s support afterwards: “The Vertec specialists always respond quickly and competently to questions and individual requests.”

The user-friendly service entry, the transparent invoicing and the wide range of evaluation options for employees and management represent the biggest advantages of Vertec for Obrecht: “This allows time, services and costs to be determined at the push of a button at any time,” says Obrecht: employees can entered their own time and monitor their own services, they also know exactly where they stand.” This evaluation of employee performance is also important for management: For example, individual rewards can be awarded based on objective data.

«When i tried the trial version of vertec, i thought: it can’t be. so simple, so cheap, there must be a catch. but i haven’t found one yet.»

Yvonne Obrecht, Managing Director Publix
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Yvonne Obrecht
Yvonne Obrecht
Managing Director
Publix AG

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